This 79th annual National Newspaper Week is a recognition of the service of newspapers and their employees across North America and is sponsored by Newspaper Association Managers.
The content kit below contains editorials, editorial cartoons, promotional ads and more; all available for download at no charge to daily and non-daily newspapers across North America.
Additional materials for use by newspapers promoting NNW will be posted below as they become available.
This year’s theme is “Think F1rst — Know Your 5 Freedoms”
PLAN TO CELEBRATE National Newspaper Week by downloading these materials and devoting as many column inches as possible to reinforce the importance of Newspaper to your communities.
PLEASE ALSO MAKE IT LOCAL by editorializing about your newspaper’s unique relevance. This can be about your duties as government watchdog, your role as a community forum and coverage of community events, publication of timely public notices, etc.
Since the principle is timeless, the materials, new and archived, remain on the website and accessible year-round as a continuing resource.
Thank you for supporting National Newspaper Week. You already know there is power in association. And the same principle holds when associations like ours band together to provide even greater impact — both directly to newspaper members locally and collectively to the overall industry nationwide.
Missouri Press Association
Download the 2019 National Newspaper Week ad campaign
Newspapers are encouraged to use one or all of the ads from this year’s Think F1rst ad campaign in their newspaper. Feel free to start running the ads during National Newspaper Week and continue them in the days and weeks that follow.
NEWSPAPERS ARE ALSO ENCOURAGED to replace the “National Newspaper Week” line in the ad with their own flags or logos.
(Click the images of the cartoons for full-resolution versions)
Column by Jack Miles, executive editor of The Richmond Daily News and The Excelsior Springs Daily Standard
“First Amendment binds all American freedoms”
Jack ‘Miles’ Ventimiglia
Jack “Miles” Ventimiglia is executive editor of The Richmond Daily News and The Excelsior Springs Daily Standard. For nearly 40 years, he has worked as a print reporter and editor at dailies and weeklies in Illinois, Kansas and Missouri. He is a former member of the Missouri Press Association Board of Directors and has served on numerous press committees.
Column by Kathy Kiely, journalism professor at the University of Missouri School of Journalism
“Times may change, but the need to support a free press has not”
Kathy Kiely is the Lee Hills Chair in Free Press Studies at the University of Missouri School of Journalism. She is a veteran reporter and editor with a multimedia portfolio and a passion for transparency, free speech and teaching. After a long career covering politics in Washington, Kiely moved into the classroom full-time because, she says, universities are the laboratories that will discover the formula for making fact-based journalism viable again.
Column by Gene Policinski, chief operating officer of the Freedom Forum Institute and of the Institute’s First Amendment Center
“Power of the press is in being the Way to Know for news consumers”
Gene Policinski, a founding editor of USA Today, is chief operating officer of the Freedom Forum Institute and of the Institute’s First Amendment Center. A veteran multimedia journalist, he also writes, lectures and is interviewed regularly on First Amendment issues.
Crossword puzzle feature
Public notice ads library
PNRC is building a library of public notice advertisements and campaigns. Below, are some recent ads. If you would like advertisements created and used by your association or newspaper to be available for use by other associations and newspapers, please let us know and we will add them to our database.
Below are some more resources to help your newspaper better engage with your audience and help them understand the importance of a free press.
Duke University study shows newspapers produce more local journalism than other media
A synopsis from the American Press Institute states the study, published in August 2019, shows that local newspapers significantly outperform local TV, radio and digital media outlets, not only in terms of overall output, but also in terms of coverage that is truly local — meaning that the stories are geographically local, original and serve a critical information need. While local newspapers made up 25% of the news outlets sampled in the study, they produced 60% of the news that met those three criteria.
Online-only media outlets, meanwhile, made up only 10% of the news outlets surveyed, but produced 10% of the news that met the criteria. The findings emphasize the importance of philanthropic support of newspapers, and “suggest that commercial and philanthropic efforts to establish online-only outlets as comparable alternatives to local newspapers remain far from this goal,” wrote the study’s authors.
Read the full study here.
Earning readers’ trust with your reporting
Trusting News aims to demystify trust in news and empower journalists to take responsibility for actively demonstrating credibility and earning trust. Newsrooms need to understand the causes of user distrust, take ownership of the problem and be empowered to prioritize earning trust in their everyday work. Any newsroom — across platforms, ownership structures and topics — that stands behind its mission and ethics should make optimizing trust part of its job.
Learn more here.
Keep a free press free
Journalists in the United States face hostility from local and federal governments, along with a number of legal threats to themselves and their sources. U.S. Press Freedom Tracker aims to be the first to provide reliable, easy-to-access information on the number of press freedom violations in the United States—from journalists facing charges to reporters stopped at the U.S. border or asked to hand over their electronics.
When journalists are obstructed, so is the public’s right to be informed and hold power to account. The United States has some of the strongest legal free speech protections in the world, and serves as a beacon for press freedom in a world where journalists are routinely censored, attacked, or imprisoned for their work. But the U.S. record is imperfect, and journalists and advocates must tirelessly defend the First Amendment in courts, in legislatures, and in the media. Constant vigilance and an honest accounting of the country’s track record on press freedom are essential.
Learn more here.
For more information on National Newspaper Week, contact Committee Chair Mark Maassen, executive director, Missouri Press Association, 573-449-4167 or email@example.com